Since the recent New York Times article about EcoMoms and the EcoMom Alliance, the web has been awash with stories of how mothers are leading the green fight and changing the way that their families live for the sake of their children’s future. In the States, mothers are organising themselves into networks and have switched the traditional Tupperware party for the EcoMom party, supporting each others efforts to go green and bringing more women into the environmental movement.

Women and mothers have the power to change the way households live, and their green purchasing decisions can make all the difference in a transition to a greener economy. ShopGreen is a good place to start looking for eco-friendly appliances, clothing, food and wine, gifts, and more.