New Apple iPhone improves on mobile computing platform
The big news from yesterday of course is the release by Apple of the next generation of the groundbreaking iPhone. So why should we be interested in the iPhone on a computing blog like Blogbytes? Well it is because of the growing importance of mobile computing and the convergence between the “normal” computing world and that of the mobile phone. The iPhone is a innovative computing platform that is leading this convergence and pulling all the established players with it. My feeling is that Apple do appear to have got it right this time around, answering the majority of criticisms of the initial version.
What’s new?
So what is new? Well first off it is a 3G device which means that data download on mobile networks speeds will be significantly improved. The lack of 3G was probably the major criticism of the original model, after all how could you truly make use of all the innovative features of the platform if everything just crawled? Secondly there is built in GPS which will tie into the growing area of location services - providing information and services based on your actual location. Thirdly Apple is beginning to add features that will appeal to corporate users providing features that will provide syncing with Microsoft Exchange, allowing it compete with the Blackberry.
The other major aspect which is new is the price. Apple announced that the new device will only cost $199 in the US and a similar price in all other countries. (UK prices are expected to be released tomorrow). This is a huge price drop compared to the original price and may leave early adopters feeling a little deflated. The new price appears to be a recognition by Apple that the price was the big blocker to a significant uptake by people who were interested in the device but didn’t actually go ahead and get one. There is likely also a recognition that the competition is only going to grow. All in all at this price the iPhone does seem to be a much more complete package with a price that is more sensible, moving it away from just being an expensive toy and broadening its appeal.
Now even with the new prices you still might find it a little out of reach. If you want access to the majority of the capabilities of the platform, but are perfectly happy with your six year old Nokia mobile phone then the iPod Touch is the way to go.
Do you think Apple have got things right this time?
Posted on June 9th, 2008 by stephen


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